PUBLIC RELATIONS COMMITTEE - 2006

• Formation of new and separate Public Awareness committee for promoting financial planning and the FPA of Iowa directly with the public.
• Distributing Public Service Announcements and Financial Planning Perspectives articles for the broadcast and print media to use – increasing the public’s awareness of financial planning.
• Offering opportunities for members to submit articles for national publication through FPA National’s public relations team.
• Establishing and keeping strong relationships with members of the local media.
• Creating and sending out media kits for the purpose of promoting our FPA chapter as a resource for personal finance coverage.
• Developing and maintaining a list of Chapter members and their specialties for the purpose of the media being able to call on them when financial planning information is needed.
• Promoting Financial Planning Week by obtaining proclamations; chapter members being on television, print and radio; and using advertising.
• Continuing to work with the Des Moines Register in their Money Makeover series
• Working with the Symposium committee to promote the FPA to allied professionals

Energizing Alliances:

• FPA of Iowa members who participate in the Money Makeover series
• Local TV & radio stations
• Local print media including the Des Moines Register (Esp. Steve Dinnen – the Register’s personal finance reporter) and the Des Moines Business Record
• The Governor of Iowa’s office and local governments for help in issuing proclamations for Financial Planning week
• FPA of Iowa members who wish to be a part of a media contact list for help in answering questions for financial planning stories and articles
• The FPA of Iowa’s new Public Awareness committee for help in communicating to the media the service work the FPA of Iowa is doing in the community
• The FPA of Iowa’s Executive Director for help in working with the media and chapter members